Introducing the THS Guide to Vibe
THS has always had a vibe - It’s what makes us who we are. It connects us to the same values, standards and purpose. It’s our mantra, our mission, our culture. Our new Guide to Vibe spells out who we are and why we do it. Now it’s written down!
How do you use it?
As a consultant, you’re an essential part of the THS family and the face of the brand on every assignment. Here’s how the Guide to Vibe helps you succeed:
- Own the culture: You’re part of a hero brand archetype. Use the principles in your interactions with hotel teams and guests every day.
- Set yourself up for success: There’s practical guidance to help you navigate assignments and leave a strong, professional impression.
- Stay aligned: By using the Guide to Vibe, you’re helping THS deliver something extraordinary—every time, everywhere. Because brands that live their culture win together!
But the guide isn’t just a document. It inspired a refresh of our entire brand, from our new logo and bold imagery to updates across the web and social channels. It’s all part of an overarching marketing strategy designed to amplify what makes THS unique and create a consistent, unmistakable presence everywhere our consultants go.
Click HERE to download a PDF version.